Episode 14: Consistent Support
11/09/2020 / Dealer Insider
For Christy Gilleland, dealer principal of Gilleland Chevrolet in St. Cloud, Minnesota, and member of the Chevrolet National Dealer Council, making decisions about floorplan really came down to trust. She closed a buy/sell during the pandemic and said it was a “no-brainer” to choose GM Financial for her financing. Here’s why:
Flexibility and feedback to make deals work
The dealership had not been sending every application to GM Financial, but once they started the floorplan Test Drive, they saw the benefits of sending us every app.“We were getting that instant feedback and those approvals when we needed them, and it wasn’t a relationship we had felt before. We were able to make more deals work.”
Access to help when you need it
Rather than calling an unknown person at an 800 number, you have access to our team expressly dedicated to GM dealers’ success. With that direct access comes quick answers.As Christy says, “With GM Financial, you have someone you can call 24/7 and say, ‘I really need your help with this and here’s why,’ and they understand.”
Trusted relationships
When it came time to choose a floorplan provider, Gilleland chose GM Financial because of that mutually beneficial relationship combining our flexibility and availability.“That relationship piece carried the most weight in our decision by far. We have seen increased growth and earnings since we closed in June. I wouldn’t turn back for the world.”
Considering a floorplan Test Drive? More than 1,200 GM dealerships have given us a try so far. Talk to your rep to find out how to get started.
Related Articles
Episode 32: Jacquelin Sewell
Jacquelin Sewell, Managing Partner of Sewell Cadillac and a Cadillac Dealer Council member, is a born leader. She leads her staff to leverage exclusive captive benefits, drive vehicle sales and establish her dealership in the DFW luxury market. When it comes to customer retention, Jacquelin values “the relationship that a captive provides.”
Watch Jacquelin's Story
Episode 31: Andy Guelcher
The relationship between Mohawk Chevrolet President Andy Guelcher and GMF is one that was forged in fire. From ensuring his customers stayed safe during the uncertainty of the pandemic to preparing for the coming EV future, GMF has supported Andy as he guides his dealership toward a profitable future while preparing for change.
Watch Andy's Story